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A collective of creatives building brands, products and experiences.

An extension
of your team

At Power Spike you talk directly to the people who actually bring your idea to life. No sales rep, no account manager passing messages back and forth, just us with a 'get-it-done' mentality where communication and quality come first. Whether it's a single campaign or ongoing creative support: you work directly with senior makers who know gaming and esports from the inside.

Our servicesOur work
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Power Spike event booth
Event branding by Power Spike
Road of Legends broadcast
Pringles x Call of Duty campaign
Mike’s Hard Lemonade campaign
Stay in the Game campaign
Red Bull Kumite event
Event stage by Power Spike
Road of Legends

[ Break new
ground ]

Power Spike is a small team of senior creatives from the world of gaming, esports and entertainment. We grew up with the games, communities and events where your audience spends its time every day. From a first idea and key visual to full campaigns, streams and events: we make your brand stand out where it matters.

No middle layers, no account managers passing messages along: you work directly with the people who make it. That keeps things fast, honest and personal. We think along from day one, keep the lines short and deliver work that fits the culture of your community, because it is our culture too.

/Player stats

  • 17Quests
  • 10+Years
  • 4Core crew
  • 12+Brands

[Our services]

Graphic design

Brand identities, key visuals and assets that stand out in a feed, on stream and on the show floor. Consistent across every channel, and always ready for the next drop.

  • Branding
  • Key visuals
  • Social assets
  • Event branding
Graphic design

Video & motion

Trailers, aftermovies and motion graphics that set your story in motion. From short social cuts to full broadcast packages, with an eye for pace and detail.

  • Trailers
  • Motion graphics
  • Aftermovies
  • Broadcast packages
Video & motion

Content

Ongoing content for your channels, made by people who know the community. We come up with it, make it and plan it, so your channels never go quiet.

  • Social content
  • Photography
  • Creator content
  • Copywriting
Content

Streaming

From overlays to full production: everything to make your stream look professional. For creators, tournaments and brand streams.

  • Overlays
  • Stream packages
  • Production
  • Broadcast design
Streaming

Web design

Websites that work as hard as you do: fast, eye-catching and built on our own CMS, so you edit everything yourself. From a landing page for your launch to a full platform.

  • Websites
  • Landing pages
  • Webshops
  • Own CMS
Web design

Campaigns

Campaigns from concept to activation, online and on location. We combine creative, creators and events into one story that sticks.

  • Concept
  • Activations
  • Influencer campaigns
  • Launches
Campaigns
Graphic design
Video & motion
Content
Streaming
Web design
Campaigns

[ Our quest log ]

Every case is a quest: a brand, a goal and a team that makes it happen. Pick a quest to see what we did and how.

/6 Completed quests

Pringles LATAM x Call of Duty: Level Up campaign

Pringles LATAM x Call of Duty: Level Up campaign

Pringles & Call of Duty · via SpaceFwd · 2023 · 4 weeks

BrandingKey visualCampaign

For the launch of the 'Sube de Nivel' campaign in South America, Pringles and Call of Duty joined forces. The goal was to merge the worlds of snacking and gaming seamlessly. Through the agency SpaceFwd we were brought in to create the visual framework that gave this collaboration authority within the gaming community. With powerful graphics and dynamic motion assets we built a recognisable visual universe that does both brands justice.

Challenge

The biggest challenge was bridging two iconic brand identities without losing what makes either of them unique. We had to create a 'power spike' in an oversaturated market of gaming collabs, where the visuals not only had to grab attention but also genuinely motivate gamers to take part. The content also had to scale across many digital channels, from social media to in-game promotions, while keeping the visual impact high.

Result

The result is a razor-sharp campaign that literally takes things 'up a level'. We delivered a complete set of visual assets combining the raw energy of Call of Duty with the iconic fun of Pringles. The campaign led to a significant rise in online engagement and strong brand recall within the target audience.

By translating the 'Sube de Nivel' idea into the right visuals, we turned the collaboration from a simple promotion into an essential part of the gaming experience.

  • Pringles & Call of Duty — 1
  • Pringles & Call of Duty — 2
  • Pringles & Call of Duty — 3
Full case
Full branding for Benelux esports competition 'Road of Legends'

Full branding for Benelux esports competition 'Road of Legends'

Road of Legends · GameWaves · 2024 · 8 weeks

BrandingLogoMotion designBroadcast

Commissioned by GameWaves, we laid the visual foundations for Road of Legends. It's a competition within Riot Games' official ecosystem, which means the bar for quality and brand experience is extremely high. We translated the competitive energy into a complete brand identity, including all social media assets and an extensive package of broadcast assets for the live streams.

Challenge

The challenge for GameWaves was to build an identity with authority within the League of Legends community. The visuals had to carry the unique Road of Legends branding while fitting seamlessly with the professional standard fans expect from Riot Games products. We had to deliver a visual power spike that made the transition between the game and the broadcast smooth and credible.

Result

The result is a strong visual system that reinforces Road of Legends’ position in the competitive landscape. With a consistent brand bible and a dynamic broadcast kit, GameWaves added a professional layer to the competition that players and viewers take seriously straight away. The identity creates a uniform, recognisable experience across all channels, in line with the high demands of the Riot Games ecosystem.

  • Road of Legends — 1
  • Road of Legends — 2
  • Road of Legends — 3
  • Road of Legends — 4
  • Road of Legends — 5
Full case
Branding & print for Red Bull Kumite at Pukkelpop

Branding & print for Red Bull Kumite at Pukkelpop

Red Bull Kumite · Red Bull · 2024 · 1 week

BrandingLogoPrint

Red Bull Kumite is one of the most prestigious fighting game tournaments in the world. For the Belgian qualifier we were asked to set a visual course that combines the raw energy of the "cage" with the recognisable Red Bull style. We developed a complete visual direction used in every touchpoint, from social media content to the physical dressing of the event, creating an atmosphere that speaks to both the hardcore FGC (Fighting Game Community) and the wider audience.

Challenge

The challenge was to balance Red Bull's strict global brand guidelines with a unique, local feel for the Belgian edition. The visuals had to capture the intensity of Street Fighter while looking professional and premium enough for an international esports format. We had to deliver a visual power spike that heightens the tension of the competition and immerses viewers straight away in the world of the kumite.

Result

The result is a razor-sharp visual identity that put the Belgian fighting game community on the map. With a consistent mix of dynamic graphics, strong typography and high-end content, we created a uniform experience across all channels. The visual direction contributed to a record number of sign-ups and high engagement during the livestream, with the Belgian qualifier matching the international main events in quality.

  • Red Bull Kumite — 1
  • Red Bull Kumite — 2
  • Red Bull Kumite — 3
Full case
Complete graphic identity for Pringles Stay in the Game

Complete graphic identity for Pringles Stay in the Game

Pringles Stay in the Game · via SpaceFwd · 2022 · 15 months

BrandingLogoStrategyCopywriting

For the European 'Stay in the Game' campaign, Pringles was looking for a way to translate its global brand goals credibly into the complex gaming market. Together with SpaceFwd, we were brought in as the creative engine behind the visual execution. We took full control of the graphic story, from streaming assets to high-end video content, so that Pringles was seen not as an outsider but as an integral part of the gaming community.

Challenge

The biggest challenge was staying authentic for a critical audience. Global guidelines had to become content that truly resonates on platforms like Twitch and YouTube, without losing brand identity. The team had to move very fast to deliver a huge range of assets, from complex animations to long-form streaming overlays, all with the same visual impact and quality.

Result

The result was a powerful visual boost that took the campaign to record heights: more than 120,000 hours watched and 88,000 active engagements. By setting up a consistent, razor-sharp graphic system, we firmly anchored Pringles in the European gaming landscape.

  • 120,000+Hours watched
  • 40,000,000+Impressions
  • 88,000+Engagements
  • Pringles Stay in the Game — 1
  • Pringles Stay in the Game — 2
  • Pringles Stay in the Game — 3
Full case
Booth designs & event branding: Breaking New Ground

Booth designs & event branding: Breaking New Ground

Booth designs & events · incl. OMEN, Red Bull, Dutch Comic Con · 2026

Booth designEvent brandingPrint

Over the years we have helped event organisers and global brands translate their digital identity to the show floor. As a full-stack creative studio we take full control of the visual direction in a physical space. From booth designs for OMEN and Red Bull to tangible assets for Dutch Comic Con, we make sure the brand experience stays consistent, high-end and in line with the wider campaign.

Challenge

The biggest challenge in event branding is keeping visual impact in an overstimulating environment. A design that works on a screen doesn't simply translate to a physical booth tens of metres wide. We have to deal with complex technical specs, sightlines on the show floor and the need to grab visitors within seconds. The pressure is on delivering razor-sharp design that holds up to the speed and chaos of large live events.

Result

The result is an impressive track record of physical 'power spikes' at Europe's biggest gaming and tech events. We created booth concepts and print assets that don't just stand out but also strengthen the professional authority of brands like HP OMEN and Delta Force. Because we're deeply involved in the projects, we take away every operational worry and guarantee a visual level the competition can't ignore.

  • Booth designs & events — 1
  • Booth designs & events — 2
  • Booth designs & events — 3
  • Booth designs & events — 4
  • Booth designs & events — 5
Full case
Influencer assets and graphics for Mike’s Hard Lemonade

Influencer assets and graphics for Mike’s Hard Lemonade

Mike's Hard Lemonade · via Unlocked · 2023 · 1 week

BrandingLogo3D

For Mike's Hard Lemonade's expansion into South America, the brand turned to Unlocked to strengthen its market position. We in turn translated the commercial ambitions into a bold visual narrative that fits seamlessly with local gaming culture. By producing a complete suite of social assets and video content, we integrated influencers organically into the Mike's brand universe.

Challenge

The core challenge was uniting two worlds: the hard commercial goals of a global brand and the raw, unfiltered aesthetic of the gaming community. Creating content that feels like authentic entertainment rather than an 'ad' required razor-sharp art direction. The visual identity also had to be flexible enough to support different influencers and their own styles without losing brand recognition.

Result

The result is a visual power spike that put Mike's Hard Lemonade on the map with its audience straight away. We delivered a steady stream of high-impact visuals that built a credible, strong presence on social media. By striking the right balance between branding and gaming aesthetics, we turned the influencers into true ambassadors of the 'Easy on Fun, Hard on Lemonade' story.

  • Mike's Hard Lemonade — 1
  • Mike's Hard Lemonade — 2
  • Mike's Hard Lemonade — 3
Full case

[ From quest
to Power Spike ]

No endless emails or vague planning. This is how we take on every quest, from your first message to the final file.

  1. Start your
    quest

    Send us a message or email with your request: what you want to achieve, for whom, when it needs to be done and what brand assets you already have.

  2. Kick-off
    & plan

    We have a short call, sharpen the brief together and set the planning. You know right away who works on your project and when you see what.

  3. Make &
    feedback

    We get to work and show you what we make along the way. You give feedback, we keep the lines short. Directly with the makers, no middle layers.

  4. Delivery
    & next level

    You get the final files in every format you need, ready to use on all your channels. And after that? The next quest.

[Our packages]

/Need another setup?

More than Spike [L], a different mix or a unique angle? Let’s see what fits.

Let's talk!

Spike [S]

From €[xxxx]/month

For teams that need a steady creative boost.

  • Approx. 5 creative days per month
  • Graphic design & social assets
  • Updates within 2 to 3 working days
  • Fixed point of contact
  • Unlimited requests and revisions within your monthly capacity
  • Team of senior creatives
  • First month without obligation
Choose Spike [S]

Spike [M]

Most chosen

From €[xxxx]/month

For teams that want speed and multiple disciplines.

  • Fixed point of contact
  • Unlimited requests and revisions within your monthly capacity
  • Team of senior creatives
  • First month without obligation
  • Approx. 10 creative days per monthNew
  • Design, motion & contentNew
  • Updates within 1 to 2 working daysNew
  • Monthly sync and priority listNew
Choose Spike [M]

Spike [L]

From €[xxxx]/month

For teams that want a full creative department on board.

  • Unlimited requests and revisions within your monthly capacity
  • Team of senior creatives
  • First month without obligation
  • Approx. 20 creative days per monthNew
  • Full-stack: design, motion, video, 3D & campaignsNew
  • Updates within 24 hoursNew
  • Dedicated team with weekly syncNew
  • Creative direction includedNew
Choose Spike [L]

Quests

From €[xxxx]/project

A creative project in the works? We take charge from concept to delivery.

  • Full control over the entire process
  • Team of senior creatives
  • Fixed planning and tight deadlines
  • Project and account management
  • Ready-to-use results
  • Consistent, high-quality output
Start a quest

A collective of creatives building brands, products and experiences.

[Our
core
team]

\ Creative studio©

  • Kevin Schuurman

    Kevin
    Schuurman

    [Role]

  • Peter van Veghel

    Peter
    van Veghel

    [Role]

  • Jef van den Bosch

    Jef
    van den Bosch

    [Role]

  • Samantha van Elk

    Samantha
    van Elk

    [Role]

Ready
for your
Power
Spike?

Tell us what you are working on. You will hear back from the makers themselves within two working days.

// Rather email us?

[email protected]

/New quest

// Reply within 2 working days

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